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Digital Generation: Efficient Multitaskers

Digital

Jennifer Sugarman

They may be staring at phones, but they are getting things done

Multitasking has been around since the dawn of humanity. Today, we lead busier lives than ever. Working moms and dads, more than one job, school. But the Millennial generation in particular — the last of the 20th century — is the first to be raised around computers, cell phones and high-tech video games with the graphics of a movie. Many Millennials weren't even out of high school yet when the social media craze started, and even those channels have expanded, morphed and changed direction. Facebook once was a platform for college students only, requiring a college email address to sign up. Now the demographic of Facebook users has shifted older — not only do my parents have an account, but my grandma, too!

In the changing digital world, Millennials sometimes can take a lot of heat from other generations for "not being able to talk to one another" and for "just staring at their phones" all the time. There is something to be said for these complaints as it's important to always keep your interactive and personal skills sharp.However, what if all of this digital world multitasking isn't a bad thing? What if Millennials are getting more done more efficiently than ever? Cell phones are now basically small, portable computers. We have access to the entire world at our fingertips, which can be both a blessing and a curse. Email, calls, texts, voice-to-text, to-do lists, and apps for everything all on one device!

As a busy working Millennial mom who is blessed to work from home every so often, I can feed my son while talking into my phone to send an email, without skipping a beat! I can work from literally anywhere and keep my priority timelines on track.

Rapid global shifts, social media and instant access to information have molded how Millennials work, forcing companies to fundamentally change the way they do business in order to stay relevant. Having the flexibility as a company to allow this generation to utilize current technology to work on their own time, at their own pace, while still meeting deadlines is a must for employers that will soon have over 75 percent (globally) of their employee base in the Millennial category by 2025.

Multitasking takes on new forms when you were raised in this era, and employers will only benefit from this new shift in their workforce when it comes to efficiency and output. So buckle up and enjoy the digitally enhanced multitasking ride, because the Millennials are coming! Many are already in the office next to you.

The Generations

These date ranges represent variances provided by multiple sources. No one entity is considered the authority to declare the Western generational boundaries, although all seem to agree on the Baby Boomers. There are overlaps.

Greatest Generation/GI Generation, born 1890-1924

Silent Generation, born 1925-1945

Baby Boomer Generation, born 1946-1964

Generation X, born 1965-1979

Xennials, born 1977-1985

Millennials/Generation Y, born 1980-2000

Generation Z, born 1996-2010

Generation Alpha, born 2013-2025

Jennifer Sugarman, President and CEO of the Cocoa Beach Regional Chamber of Commerce, is a busy working Millennial mom to son, Emmett. She formed the Cocoa Beach Chamber’s Young Professional Group in 2016, currently serves on the board for United Way of Brevard and is an active member in Brevard County’s business community.

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